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Company Blog
Journey into the innermost regions of The Daily Reel's "corporate" psyche as we rant, rave, and, yes, reel about online video.
Bringing The Forum to 2.0
But, the real headscratcher lately has been concerning the forums, which may or may not be called Schmooze. Are traditional web forums a relic of the days of Web 1.0, and have they been replaced by the blog-comment and the social networking sites? Or is it still possible to launch a successful web forum community.
Right now, we have the idea of doing a community blog, where all postings go to the front page, and it can be filtered using mandatory tags. So essentially, it has all the categories and filing of a forum, but it looks and works like a blog. What do you think of this? Is it too much too soon? How do you like to communicate?
This Thing On?
Yeah, we're doing it. We're launching a company blog. Lots going on here at The Daily Reel. Believe it or not (and we're sure you believe it, otherwise you wouldn't be here), sifting through page after page of the crap that gets uploaded to the video-sharing sites of the world is HARD. And time-consuming. And exhausting.
And did we mention hard? I can't tell you how many times I've landed on the YouTube "most viewed" page and kind of wanted to kill myself (or at least throw my MacBook out the window of our Sunset Boulevard office and into the famed "Beverly Hills" sign down below).
But we keep on sifting because it's what we do best -- we find the good stuff so you don't have to. And then we take the good stuff and wrap it all in a neat little package (read: more hard work) so you can understand and appreciate all the glorious new social and cultural changes that online video has to offer.
Apparently we're doing something right. As you may have read, we just got seed funding from Prism VentureWorks. Here's the official announcement from PaidContent.org:
Online video guide The Daily Reel has raised a seed round in the high six figures from Boston’s Prism VentureWorks. The LA-based start-up was launched last fall and had 200,000-plus uniques last month, according to co-founder and CEO Jeff Stern. Movie producer Jamie Patricof is co-founder and president. The ad-supported site’s primary role is sorting through myriad online video for users; it’s also helping new talent break through the clutter and reach industry execs.
Whoa, sweet, high six-figures. What does that mean?
Well, believe it or not, it means even more sifting! Or rather, more eyeballs to do the sifting. In short, we'll be bringing on more folks to help us out with the editorializing and contextualizing that makes The Daily Reel something we're proud of. We'll also be making a lot of changes to the current site. Some of these will be design-oriented; others will involve deep changes to the infrastructre of The Daily Reel. We might even roll out a mini-site or two (more info on that to come soon.)
So why blog about it? Why not keep this top secret business information under wraps?
Because we want to engage you, the users, in our discussions throughout the development process, to ensure that we deliver the Best Possible Daily Reel to your browsers every day. (Oh, and we read this really cool article in Wired last week.)
So check us out here for the latest goings-on in The Daily Reel's world. We'll be blogging straight from the heart of Hollywood, a hub of online video and American pop culture in general, to keep you guys in the loop. Our loop.
