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"Blue" Goes Viral

"NYPD Blue" producer Steven Bochco is joining forces with YouTube rival Metacafe.

The TV veteran will create a variety of content for Metacafe, including a Bochco-branded channel, according to Variety. The first Bochco project, an unscripted video that interacts with viewers, will air on the site in early 2007. Bochco recently produced "Commander-in-Chief" and continues to have a development deal with Touchstone television.

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