Reuters: The Live Earth global pop concerts on Saturday broke a record for an online entertainment show by generating more than 9 million Internet streams, Microsoft Corp. Web portal MSN said.

Beet.tv: It's not around anymore, but shareyourworld.com was the first video sharing site that allowed users to upload files in various video file formats and share videos. It was started back in 1997 by Chase Norlin.

TV Week: The Internet Advertising Bureau is putting together a team to develop guidelines for counting Web video audiences. VC Ratings: Visible Measures aims to be the Nielsen of online video.

VNUNet: Microsoft and MSN Video have announced a deal to distribute VideoJug's factual online video content.

Hollywood Reporter: The National Broadband Company, NBC Universal's Web syndication service better known as NBBC, will merge into the unnamed NBCU/News Corp. joint online video venture, set to launch later this year.

Clickz: Quantcast has added online video and widget audience measurement to its catalog of ratings tools.