Variety: Fans of FX's "It's Always Sunny in Philadelphia" won't have to wait until September to get a dose of the show's dense deviants. In a bid to promote the return of the subversive comedy, MySpace will stream the episode "Mac Is a Serial Killer" on the show's homepage Aug. 16-23.

Beet.tv: The very impressive new video destination site from AOL's Truveo unit is based on the company's search and categorization platform. It went live late last night.

ReadWriteWeb: Bolt.com, the online video site that settled a lawsuit with Universal in March, has ceased operations and closed its website.

Boston Herald: Homespun videos showing youngsters how to make their own “flamethrowers” using super-sized water guns are all the rage on YouTube.com -- but have fire safety officials fuming.

Reuters: Animal rights group PETA said on Wednesday it would protest to a Hamas-run TV channel after a clip from a program showing animals being abused appeared on YouTube, prompting scores of complaints from viewers worldwide.

St. Paul Pioneer Press: If you haven't already heard Tay Zonday's Internet hit "Chocolate Rain," consider yourself lucky. One hundred professional jingle writers working for 100 days straight couldn't craft a song as instantly and insanely infectious. Built around an endlessly repeated piano riff and punctuated by Zonday's Barry White-esque reading of the title phrase, it's not so much a song as it is an assault.

TV Week: Online video sites in general lured about 73 million unique visitors in July, according to Web audience measurement firm Nielsen//NetRatings.