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January 24, 2007
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NOW THAT'S FREE ADVERTISING

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By Matthew Ross January 10, 2007

Ads in trade papers and DVD screeners may still be the most effective ammunition for an Oscar campaign, but that hasn't stopped fans from throwing their hats in the ring to help out.

On Sunday, a passionate fan of Alfonso Cuarón's dystopian epic Children of Men decided to post a plea for why the film is the best film of the year. Compared to most DIY tributes, the clip is well made and effective -- clips from the film are interspersed with gushing quotes from film critics, as Jarvis Cocker's "Running the World" plays on the soundtrack. The user, "blairerickson," embedded the clip on the Something Awful forum, along with a long explanation for why the film deserves consideration. I happen to agree with him -- in my opinion, Children of Men is the best studio film of the year, and since I love Jarvis, it was a pleasure to watch. The only question that remains is whether "blairerickson" is a real person or a creation of the Universal marketing department. Either way, something tells me Universal pull the clip the Web. Blaire, if you're really out there, let us know.



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How he'd get the clips?

Posted by Anthony Kaufman at 05:21PM January 10, 2007
The sheer number of clips in this love-fest indicates that Blair Erickson's got a high-quality copy of the film. I don't think this could have been put together from what's available online. So either Blair is an imposter--indeed, working for Universal--or he has some sort of advanced screener and could get arrested for copyright violations.

Hi

Posted by Anonymous User at 11:03PM January 10, 2007
It's me and the name is spelled "Blair" not "Blaire." But thanks for the kind words about the video. :)

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