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The Next Big Thing?
Up to Daily Reel ComedyThe Next Big Thing?
The explosion of online comedy videos is relatively recent, but there's already a long line of success stories - particularly when it comes to comedy groups, who seem to be particularly appealing to the Hollywood crowd. First, the boys at Lonely Island took the Net by storm and parlayed it into Saturday Night Live gigs and upcoming movies. The next wave featured Human Giant and the Whitest Kids U Know taking their sketch acts to MTV and FUSE. So, the question now is, who will be the next comedy group to explode into the mainstream media on the heels of internet stardom?
One likely contender is the boys in Blerds (who just created a Daily Reel profile as well), a collective of Chicago comedians and a filmmaker who have taken the web by storm over the past few months. The crew has been featured on just about every video site around, collecting well over a million views for their work - much of which features a unique presentation of their standup material that acts as kind of a mashup of standup and sketch comedy.
The next step for the group is the development of some episodic online series (we hear that deals are currently in the works) as they set the table for what they hope will eventually be a transition to television and/or film projects. Here's a sample Blerds clip if you want to see what all the fuss is about...