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Viral Video Sellouts
Tags: Business
Up to Crewsinternet changing video ownership models
It is interesting the way the net is changing video revenue and ownership models, the old method was you sell the rights of the content you make to the ABC or SBS (Australian tv channels funded by the tax payer), now on the net, you own the content, and give websites, tv stations, a non exclusive right to use the content.
But who pays to get the content made...maybe the viewers, as with real news on youtube?
Maybe like with hollywood movies there needs to be a risk undertaken in funding a program, bloggers may have to expect a time frame whereby they earn nothing, just to get interest in their concept, time to build up a following.
Be interesting to see if anyone gets rich with the new youtube ads.
I recently heard of a film, the secret, that hit email lists before production for publicity, then on release offered $5 downloads, they managed to sell 200,000 downloads ($1 million profit)
200,000 views on youtube is quite feasible, interesting to see what the ad click thru rate will be.
who will make the youtube video ads?
I'm interested to know who will produce youtube's new video ads? Is
this an opportunity for content creators to make ads that tie in with
their content?
What do people think, would it be selling out to produce online content, and then video ads to match?
XLNTads
XLNTads is nearing its formal launch. As a disclaimer I'm on the "creator advisory board," so I'm biased here. But I think it's worth creating a profile and responding to some of the mock contests running (to gain a reel and some exposure). Eventually we'll see some decent advertisers posting contests or looking to connect with profit-oriented video creators. See post in WillVideoForFood on Xlntads.com... http://nalts.wordpress.com/2007/07/25/xlntads-nearing-launch/