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Re: YouTube Rolls Out Its InVideo Service to Select Partners
I also can't see the advert on that particular video, on the website or embedded!
I made a video regarding the issue which can be seen here: http://uk.youtube.com/watch?v=MfKIVQ4buEU
To summarise, I think that there are pros and cons to these ads, as there always are with new features, but I think the cons outweight the pros. YouTube is, and has always been, a website where people view videos. An advert popping up 15 seconds into the video is a nuisance and will annoy users and potentially put them off visiting YouTube to watch videos, perhaps making them go to one of its competitors instead which has no adverts. I understand that this is beneficial to the advertisers and to YouTube, and that it <i>can</i> be clicked, but that adds effort to watching videos ― if you know you're going to have to click to make an ad disappear, or that you're going to have to put up with an obstruction for 10 seconds, it's very offputting, as opposed to if it were effortless enough to click a video and just be able to watch it all the way through with no problems or obstructions.
I suggested some alternatives in the video.