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Axe Body Spray Drives Women Wild
Beautiful women! In bikinis! Running! I don't think these things are meant to be terrifying. But this new commercial for Axe Body Spray plays like an epic battle between an army of women after a man, and a man... who's spraying around deodorant like it's air freshener? Hmmm. Maybe not so epic a battle, despite the Lord of the Rings music and CGI fleets of women swimming to find out exactly where that delightful aroma is coming from.
Axe does smell pretty good, actually, but have you ever run in a bikini? Barefoot? Through a forest? It doesn't smell that good. Unless this is some new brand? Some new brand that smells like candy and Hugh Jackman? One can only hope.
The men need to grow up. Of course this will never happen in reality, unless you look like Will Smith.
It is entertainment, don't over think the concept.
Eyez