super bowl
02/05/2007
Best Superbowl Commercial: GM Robot
Amidst a sea of lame Super Bowl commercials, the GM robot stands out. I was watching the Super Bowl in a room full of beer-guzzling guys who fell silent at the sight of this lonely metal fella -- he just struck a chord with everyone.
Like the Bud and Geiko commercials of Super Bowls past, GM created a character that people could relate to, a shiny yellow robot who embodies fear and vulnerability. And just like the best of us, he knows how to survive and adapt to a rapidly changing future.
Though I'm a sucker for suicidal robots, my favorite part of this commercial is when the GM bot finds work as one of those street-side sign wavers. Can you imagine seeing a robot hanging out in front of your local condo development?
01/08/2007
Ford Ranger - Secret TV Ad
This buy-your-way-out-of-national catastrophe spot is a little too reminiscent of the recent string of deadly hurricanes for my taste.
Rumored to be filling the million-plus dollar time slots on Super Bowl Sunday, this “built Ford tough” ad appears to have cost as much hurricane relief itself. According to Adfreak,
This allegedly top secret commercial for Ford's 2007 Ranger showed up on YouTube [last week]. It seems potentially Super Bowl-esque if for no other reason than it probably cost a lot of money to produce, but, it's also unclear whether this is meant to air in the U.S. or not.
