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City of Good
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What the heck are those wild and woolly black-and-white animated characters and what are they doing? Drunk, unruly, violent and spectral, they're entirely unpredictable, self-replicating and strange – a hallucinogenic vision from the minds of New York-based Shilo.
Like many professional design houses that occasionally need to blow off some artistic steam, the production studio has crafted its first creative publication: "We Make it Good," a monograph of what Creative Directors Jose Gomez and Andre Stringer call “design infused storytelling.” Not simply a reel of their commercial work (for MTV, Showtime, Cingular, Scion, and others), the book and DVD also offers four original short films inspired by Shilo's logo – a sad-to-happy face that is the culmination of the animated video.
Stringer calls the short "a chain-reaction of emotions,” he says. “The constant traveling and transformation of all these eccentric characters was the primary motivator for us to create this running, fast-paced piece."
"‘City of Good’ is a very simple concept and story about good and evil, happy and sad, but told in a very different and unusual way," he explains. "For all of these pieces, we have the common theme of emotional transformation; the idea that even in the darkest hours, there is the chance for evolution. That said, however, we weren’t out to change the world when we created these visions. We were just out to have fun and experiment.”
Visit Shilo online at http://www.shilo.tv and check out their equally crazy animated ad spot for the automobile Scion called "Deviants."
Shilo (André Stringer & Jose Gomez)
Experimental, Animation
1:00
Tracy Chandler
Lead animator and design : Evan Dennis
Music & Sound Design : Polar Empire
Composer : Darrin Wiener
